Sandro Sillani is Associate Professor at the University of Udine since 2004. He is expert in Agricultural Economics. Has undertaken scientific research in several topic areas. One set of studies looked at business-related. A second research area was concerned with rural development policies, and a third with marketing agro-foodstuffs. These studies have mainly examined: wine marketing, the relationships between agro-food enterprises and the distribution, consumer purchasing behaviours and the factors that influence perceptions.